We work with CEOs, founders, boards, marketers and senior leaders of tech companies to sharpen strategy, accelerate execution and provide clarity on how to scale your business. We are not an agency, we're a growth marketing engine you can turn on and off, and back on again, whenever you need. And when you reach self-sufficiency, our job is done.
Founder
CEO
Michael Friedberg
Successful companies are building marketing capability for the now, by tapping into new ways of working, moving beyond marketing as a distinct, stand-alone business function, towards adopting a marketing mindset.
We’re a seasoned team with a diverse range of skills and breadth of marketing experience, from CMOs to Marketing Managers, supported by nimble execution. We understand the challenges, we understand the need, and we’ve experienced the pain. From strategy to execution we help companies navigate today’s business challenges, anticipate customer needs, and drive sustainable business growth.
Over the last 15+ years we have helped over 200 NZ tech companies to grow.
We work with CEOs, founders, boards and senior leaders, bringing together marketing “thinking” that accelerates marketing “doing” to deliver business results.
We create strategic alignment that unleashes potential. From critical strategic support and leadership resourcing to pre-raise readiness and post-raise momentum, to marketing automation and creative execution. We can partner you with a unique team of marketing professionals ready to hit the ground running.
“The best ideas are the honest ones. Ones born out of personal experience.
Ones that originated to help a few and ended up helping the many.”
Let’s start something great.
Pingar, Dotterel, Endace, Robotics Plus, SMX, InfoTools,
“SwayTech’s understanding of our business, their collaborative approach, and creative expertise has resulted in a compelling story and a modern look and feel that has helped us to reposition and communicate our value proposition more effectively.
Pingar is now ready to scale for growth and expansion into new markets”
Neil Livingston, CEO, Pingar