Plexure was founded in 2010 and has grown to power mobile engagement for 323 million users in 66 countries and 40 languages. At our core, Plexure is a customer engagement solution for consumer brands. Our data-driven approach helps brands customize and elevate their customer experience.

As a key strategic technology partner of McDonald’s, Plexure engages at multiple levels across the McDonald’s business and its other digital partners.The daily engagement encompasses consulting, data science, and analytics, facilitating strategic engagement at a regional and senior executive level within McDonald’s.

Plexure is a division of TASK Group which develops and deploys cloud-based transactional management and mobile customer engagement solutions primarily for the hospitality sector. As a group, we are focusing on R&D and tactical inorganic investments into high-value, mid-term areas of growth - including payments, capacity management, white-label apps, and personalisation​.