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MarginFuel supplies global leading SaaS software to manage and optimise pricing for vehicle rental operators. MarginFuel uses innovative and proprietary technologies to help customers improve revenue by 5-10% and gross margin by >20%.

MarginFuel is an established business in Asia Pacific, with a market share in Australia and New Zealand. Having entered the European market 18 months ago, we refreshed our European strategy in January 2023, and as such we have grown strongly during this time, growing our footprint from 20 cities to over 75.

Our intent over the coming 18-24 months is to continue to drive European growth, expanding to over 250 cities during this time, and as such we are establishing a Spanish base to support our European operations.

Alongside this, and in collaboration with our R&D partners Callaghan Innovation and the IRD, we remain at the forefront of technology in our field, with continued investment in our models using A.I. and ML technologies, our products with the ongoing release of new features, integrations with market-leading API's, and our architecture with the development of new and more efficient processes.

Founder Testimonial